Reports

Resolved to campaign names when metadata exists.

Classifies traffic as mobile/residential, datacenter/hosting, VPN/proxy, TOR/suspicious, or unknown.

Best-effort quality class from GeoIP ASN organization. VPN/proxy is conservative until a dedicated intelligence feed is added.

Captured after the route metadata deploy.

Column exists; group config is not populated yet.

Selected offer name/id is stored on new clicks.

Needs offer groups from the catalog model.

Uses lander domain or URL on new clicks.

Needs lander grouping metadata.

Stores the matched rule label on new clicks.

Currently maps to the selected path/rotation.

Column exists; group config is not populated yet.

Currently inferred from offer URL domain.

Uses zone, zoneid, or subid fallback.

Uses subid from the click URL.

Uses impression_id, impressionid, impid, or impression. PopAds [IMPRESSIONID] should map here, not to Sub ID.

Depends on public IP and GeoIP database coverage.

Derived from country code.

Uses country code.

Depends on GeoIP database coverage.

Alias of region/state data.

Uses cost parameter promoted to traffic_cost.

Requires proxy headers to be trusted correctly.

Derived as 1.2.3.xxx for IPv4.

Derived as 1.2.xxx.xxx for IPv4.

Depends on ASN database coverage.

Numeric ASN, blank when unknown.

Date in ClickHouse created_at.

Hour in ClickHouse created_at.

mobile, tablet, desktop, bot, or other.

Device family from parser when available.

Brand appears when the UA exposes it.

Model appears when the UA exposes it.

OS family from parser.

OS version from parser when available.

Browser family from parser.

Browser version from parser when available.

Uses category_name or categoryname params.

Uses category or category_id params.

Uses the quality param, for example PopAds [QUALITY].

Primary browser language header.

Blank when traffic source hides referer.